Leading the trend of sports procurement and building an industrial development platform. As the keynote forum of the third Shandong sports Expo, the 2022 China international sporting goods procurement Summit Forum arrived as scheduled on the opening day of the exhibition. The forum focuses on “keynote speech” and “dialogue”, aiming to gather industry consensus, promote effective connection between procurement and supply, and achieve trade cooperation and value sharing. Wang Ping, deputy director of the sports equipment and equipment center of the State Sports Administration, Hong Ping, vice president of Beijing Sport University, Huo Jianguo, vice president of the China WTO Research Association and former president of the international trade and Economic Cooperation Research Institute of the Ministry of Commerce, Luan Fengyan, deputy director of the Shandong Provincial Sports Bureau, and other leading guests attended the event; Mr. Rick sliggs, director of international affairs of the orange sports forum (OSF) foundation and founder of the Netherlands sports industry alliance, delivered an online speech; Xu Jinlong, director of sports economy Department of Shandong Provincial Sports Bureau, presided over the forum. China international sporting goods procurement Summit Forum is not only the keynote forum of Shandong sports Expo, but also the only annual industry event in the field of national sporting goods procurement at present. It is not only a collision of ideas, but also a feast of theories.
Luan Fengyan pointed out in his speech that procurement is the starting point and link point of the industrial chain and the supply chain. Information converges from procurement, capital flows from procurement, and products flow from procurement. Only when procurement is effectively connected and coordinated with production, sales and logistics can the industrial chain and supply chain be stable and smooth, the resource elements be efficiently allocated, the internal and external markets be interconnected, and the economy and trade be prosperous and developed. At present, affected by the repeated epidemic and the external environment, the multiple pressures of shrinking demand, supply shocks and weakening expectations continue to emerge, highlighting the important role of procurement and supply chain. It is a great honor for the forum to invite leaders and experts in the sports industry and international trade to talk about the development trend of the sports industry, discuss the procurement of sports goods and seek the development plan of the sports industry. I believe that the foresight and insight of all the guests will certainly give you profound enlightenment and help. At the forum, major guests Wang Ping, Hong Ping and Huo Jianguo delivered keynote speeches entitled “the development direction of China’s sports goods and equipment manufacturing industry”, “learning the spirit of the Beijing Winter Olympics and promoting the higher quality development of sports manufacturing industry” and “improving the competitiveness of foreign trade exports and contributing to the development of the national economy”. In the dialogue session, guests from Shandong Sports Industry Federation, Jiangsu Normal University School of physical education, Taishan Sports Industry Group Co., Ltd., Qingdao Yingpaisi Health Technology Co., Ltd. and lux (China) Co., Ltd. exchanged views on the theme of “the growth path of small and medium-sized sports enterprises”; Guests from Taishan Sports Technology Co., Ltd., JD sports, Beijing dongwangtianxia Technology Co., Ltd. and Beijing ruigai Technology Co., Ltd. talked about “opportunities and challenges of sports industry in the digital era”. The holding of this forum has condensed development consensus and deepened mutually beneficial cooperation in the collision of ideas. It is of great positive significance to seize the strategic opportunities brought by the new development pattern and jointly deal with the challenges of procurement and supply chain under the new normal.